Listings

Summary:

Rare opportunity to acquire a well established Massage Envy in Altoona, WI, offering therapeutic massage, assisted stretch and skincare services through a highly desirable membership-based recurring revenue model.

This turnkey clinic is well positioned within a high-traffic retail corridor serving the greater Altoona/Eau Claire trade area and benefits from strong brand recognition, consistent repeat clientele and a fully built-out spa environment.

Services:
• Customized therapeutic massage services
• Deep tissue & sports massages
• Prenatal, hot stone & specialty massages
• Assisted stretch therapy & recovery services
• Advanced facial & skincare treatments

Members Monthly Fee Includes:
• 1 massage or facial per month
• Discounted additional services
• Retail product discounts

Its Monthly Membership Creates:
• Predictable monthly cash flow
• High retention value per client
• Strong lifetime customer value

The franchise’s subscription-driven model generates predictable monthly revenue while providing additional upside through retail sales, upgrades and expanded wellness services.

Revenue Streams:
1. Introductory offers converting to long-term members
2. Membership dues
3. Additional massages/facials
4. Stretch services
5. Retail skincare products
6. Package sales
7. Gift cards

With its professional staff, established systems and franchise support already in place, this is an ideal acquisition for a hands-on owner seeking entry into the growing wellness and personal-care sector.

Well established franchise location for 10 years. Absentee owners live out of state. A hand-on operator could easily increase members 3-fold!

This is a HIGHLY confidential listing, DO NOT talk to any owners, employees or patrons. If interested, please complete the short Contact Form on the right or email Tami Hillier at Tami@eatz-associates.com or call 503-319-4626 for more information. Showings by appointment only outside of business hours.

Competition:

Where self-care meets whole-body wellness. Customized massages to relieve stress, assisted stretch services to improve mobility and targeted facials to enhance skin. Skilled professionals dedicated to tailoring each session to address all ones needs. All in a beautiful spa-like clinic with a professional, calming interior and multiple private treatment rooms.

Benefits from a proven membership model, creating reliable recurring monthly revenue and strong client retention. Plus, strong consumer awareness.

Growth and Expansion:

Massage Envy was founded in 2002 and began franchising in 2003. Currently over 1,000 clinics across the U.S. One of the most recognized massage brands in the U.S. Also, one of the largest wellness-services franchises in the U.S. A popular membership-based model - providing recurring revenue. Has been a dominant player in the massage membership space for nearly two decades.

A highly rated and recommended franchise location, solid reputation to continue to build upon. And massage + stretch + skincare is a growing category!

Location:

Prime retail space in River Prairie, one of the newest and most modern retail districts in the region along Clairemont Ave (Highway 12). A dominant mixed-use and lifestyle destination for Altoona. And one of the most active commercial nodes in the Eau Claire metro area attracting steady daytime traffic, professionals, families and health-conscious consumers.

This sought-after corridor serves as a regional draw for shopping, dining, services and wellness. Its outstanding combination of retail, hospitality, office, medical and residential creates consistent daytime, evening and weekend traffic - ideal for membership-based wellness services.

And this Massage Envy is perfectly situated near several major national/regional/local retailers - Woodman’s Food Market, Gemco Surfaces, Great Clips and Lawrence & Co, as well as various professional services - Midwest Dental, Larson Orthodontic Specialists, Rivers Edge Early Learning Center, Visionary Eyecare and Wholistic Nutrition.

In addition to many popular eating & drinking establishments - 44 Below Burger & Ice Cream Bar, 44 North, A&W Restaurant, Cabin Coffee Co, Cowboy Jack’s Saloon, Helix Wine, Craft Bar & Café, Juanita’s Mexican Restaurant and Starbucks. It’s also across Altoona Parks & Recreation, River Prairie Event Center, Prairie Place & River Flats apartments and Staybridge Suites.

Plus, is well positioned in a dense residential area with a population of 35,000-45,000 with a median household income of $75,000-$85,000 within a 3-mile radius. Altoona continues to be one of the fastest-growing areas in the Eau Claire region, with ongoing residential and commercial expansion surrounding River Prairie!

Key Location Advantages:
• Well positioned within River Prairie, Altoona’s flagship mixed-use lifestyle development
• Perfectly situated within Altoona’s main commercial corridor
• Excellent visibility, ample parking and easy access from major thoroughfares
• Strong retail and commuter traffic with 45,000-60,000 VPD on US-53 and 22,000-28,000 VPD on Hwy 12
• Surrounded by strong big-box anchors, grocery stores, daily-needs retail and restaurants drawing consistent traffic
• In close proximity to medical/professional offices, fitness centers and growing residential neighborhoods that support recurring membership usage
• Ideally located in a high-income suburban market with strong demand for wellness services
• Serves as the dominant retail/service hub for the larger Eau Claire metro trade area and surrounding communities including Eau Claire, Lake Hallie and Chippewa Falls

County: Eau Claire

Facilities:

Lease Information: Leased space $7,358/mth gross. Current lease expires May 2031. Landlord will provide a new lease with one 5-year option.

Square Feet: 3,832.

Days/Hrs of Operation: Mo-Tu 10a-7p, We 10a-9p, Th 10a-7p, Fr 10a-5p, Sa-Su 10a-4p.

Owners Role: 100% absentee owned and operated.

Real Estate: Leased.

Value of FF&E: Included In Asking Price.

Value of Inventory: Not Included In Asking Price.

Number of Employees: 1 Full Time & 15 Part-Time.

Support/Training: The franchisor provides comprehensive initial training and ongoing operational support for new owners. Training includes classroom and hands-on instruction covering membership sales, staffing, clinic operations, marketing and financial management. On-site support is provided during the transition period and franchisees receive ongoing coaching from dedicated field business consultants along with national marketing support, systems training and continuing education programs.

Seller Financing Available: No.

Reason for Selling: Current owners live out of state.